This book presents Dieter Rams' (1932-) aesthetic philosophy through highlights from a forty-year career designing iconic consumer products that enhance our daily lives.
Enumerating each of his ten principles such as "good design is innovative"; "good design is aesthetic"; "good design is useful", etc., this book presents one hundred items that embody these guidelines. Taken together, the images and texts offer the most comprehensive overview of Dieter Rams' work to date.
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